At least by some. The point of the post was that there is more value in creating your system and building the monetization. More importantly, without this traffic is pointless.

Let’s go back to basics.

Traffic + Conversions = Sales or $$$ in your pocket.

You need both traffic and conversion. The problem with a lot of people using traffic exchanges is that they spend all their time on the first part.

I know from experience and the worst part is if you generate enough traffic even with poor conversions you can make a few dollars. Then you just start surfing more to make a few more. Sound familiar yet?

But…

If you took some of the time that it takes to surf and generate traffic that time would be much more valuable. See once you improve conversion you make more per thousand visitors.

Lets look at some number examples. (You can add in your actual numbers as I have made things even for example purposes.) For arguments sake we’ll say you generate 100 page views in 15 minutes or 400 an hour. Your page gets one signup every 400 page views for an affiliate program for this example I’ll use Affiliate Funnel. They have a $67 one time offer that pays 50%.

With this example every time you surf an hour you generate a signup. Every 20 signups someone buys the one time offer I make an additional $33.50 plus whatever other signups Affiliate Funnel has generated me.

So 20 Hours $33.50 plus additional down lines. Made $1.67 an hour.

Now if I had taken two of those hours and worked on improving the conversion and nothing else changed except to improve my offer by using a different page to 1 in 200 the next 18 hours (I lost 2 working on systems) would show these results. 36 signups versus 20 for 2 less hours- Would have been 1.8 oto sales or $60.30 in income versus $33.50 or over $3 an hour. (Yes I know you can’t get fractional sales )

If you spent more of your time doing that you could get your hourly rate up to something worthwhile but how many actually will?

Now if I had used that and built a list and monetized it the way that I do it would be even more.

The other big question was how much does it actually cost to be in an exchange 24/7. Here are some examples from 3 that I use regularly. On average they try to deliver 150-200 hits per url per day. Figuring you would need 6000 credits for a month here is the cost.

I Love Hits – 5600 credits $30.00 $32.15 a month
Traffic Spalsh – 3000 credits $19.99 $39.98 a month
Dragon Surf – 3000 credits $19.97 $39.94 a month

So 24/7 for a page in all three exchanges would cost $112.07. If you are surfing to do the same thing at 400 credits an hour it would take you 45 hours. Surfing for those credits would mean your time is worth $2.50 an hour. Working 45 hours on improving your process will definitely make you more.

Finally running my actual numbers shows that at 1 subscriber per 120 page views this cost of $112.07 would generate 150 subscribers at $1.30 per subscriber for $195 return.

You can get your results there too but not if you spend all your time surfing instead of improving your system.

Thats my view – What is yours?

Your comments decide whether or not this is a topic that should be expanded. This will be the last one on this topic for a while unless people are commenting.

Mike Paetzold

Technorati Tags: affiliate Funnel, conversion, dragon surf, I love hits, traffic splash