Getting in ahead of the curve
Yesterday I laid out a simple plan for starting a niche business. Today I want to talk about cyclical trends.
Certain things are dependable. Each fall as we get into September and October searches for things Christmas start to pick up. It happens each year and if you were going to get the traffic that it generates in that span you would want to start ahead of time. See the chart below from Google Trends.
So if you are going to set up a Christmas site it would probably be a good thing to get it going during the summer so that you can be indexed and create authority by the time the trend starts up.
The good part with cyclical niches is each year they follow a similar pattern.
Yesterday we talked about one such niche – boating. Again lets look at the chart from Google Trends.
You see a similar pattern year after year. Right now is the ideal time to start creating your authority in this niche so that come Memorial Day and the 4th of July this year you can be established and taking advantage of the increasing traffic pattern.
The best part is that once established adding a bit more content each spring can renew your rankings and allow you to continue to make profits year after year.
Check out the PLR Package on Boating and Scuba Diving…
Apply the lessons from yesterdays post and get ahead of the curve for profits this spring and summer.
Two other items before I close this post.
Get in the habit of using the tools at Google Trends and the PLR Package is selling out quickly there will only ever be 100 offered. Spoke with Doug this am and over 25% went in the first few hours.
Mike Paetzold
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Disclaimer: Some of the links mentioned within this post or posts it may lead to are my affiliate links and in such case I will get compensated for recommending those products. However, I will never recommend something that I don't personally believe in and I welcome your questions and feedback.
January 8th, 2009 at 12:35 pm
Liked your charts Mike, but noticed lower highs in each subsequent year. I wonder what that’s about? My guess is that while the peaks are less high, the base is broadening, which indicates more and more people are shopping in the off season as well as in the prime.
Earl Netwal´s last blog post..Web Pages: People Vs. A Brochure
January 8th, 2009 at 12:48 pm
The Google Trends tool is amazing isn’t it?! Thanks for the reminder to use it.
We may already know when the hot times are for Christmas and summer activities, but the Trends tools comes in very handy with smaller niches that you are researching… sometimes you can be surprised at the cycles of a smaller niche that you had no idea about.
Joel Osborne´s last blog post..When Is The Perfect Time To Get Into A Niche?
January 8th, 2009 at 12:54 pm
No it is general to all things as demand has decreased over the last two years and I would expect them to increase again as the economic climate changes.
The key is you still see huge peaks between the various times and getting ahead of the curve with your web sites means more profits.
Other than PPC there is a lag between effort and result.
January 8th, 2009 at 4:50 pm
A really good tool to take notice of. It can really show you some things that you may not have been aware of. Thanks for pointing that out.
Andre Arnett´s last blog post..Two New PLR IN The Water Sports Niche Just Released