Mike Paetzold Recommends

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Yesterday I wrote about Doug Champigny’s new PLR bundle on Aromatherapy. I talked about doing some real quick research when I first looked at it and thought it might be helpful if I covered the steps that made me decide this was worthwhile.

First I went to my best friend Google and typed in the topic “aromatherapy”. It came up with 11,800,000 results but more importantly for me a full compliment of ad word ads and a link to more.

So right off I know that people must be spending money in the niche or there would not be so many ads. So far I know it is competitive but there is money being spent.

Next I open up Market Samurai which is my choice for keyword research and throw in the main term. Then I analyze the results and see that ad words are quite competitive but some of the high cost ad words are not very competitive on the free side. Quite a few that are costing $2.00 plus a click have less than 50,000 competing pages.

Now at 50,000 competing pages I know I have a good chance of getting a decent ranking for those terms with a bit of effort. As people are paying that much for a click they are probably commercially viable too.

Next I went back to Google and typed in aromatherapy affiliate program.and it came back with 449,000 results. Now I know there are lots of potential products to sell on the back end.

Now this is just a quick look at how I run through quickly in about 10 minutes to decide if a product like this would be worth my effort.

The steps were

• Google the topic and look at how many ad words
• Run the topic through Market Samurai and check for competition and how much people are paying
• Check to see what kind of selection of other products I could recommend in the niche

Now I know if it is a product I want to use. Now I will have to do more research in finding the exact products for the back end, deeper keyword research for articles or blog posts, go check forums on the topic and find what people are talking about but I do know whether it will be worth the effort right now.

Hope this helps you decide when you see the various PLR products offered as to whether or not they are worth your effort. For Doug’s new PLR bundle the answer for me is yes.

Check it out at Aromatherapy PLR bundle.

Mike Paetzold

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Technorati Tags: aromatherapy PLR, Doug Champigny, keyword research, plr, plr research

Disclaimer: Some of the links mentioned within this post or posts it may lead to are my affiliate links and in such case I will get compensated for recommending those products. However, I will never recommend something that I don't personally believe in and I welcome your questions and feedback.