Traffic generation
Now that you have an offer and know the customer that you are looking to attract it is time for traffic. Notice how most people focus on this first before they have ever created a system.
On that note my good friend Soren Jordansen has a great post today on How to put up your squeeze page and monetize the process. If you are still working on this take the time to see the various ways he shows you to monetize this process.
Now to traffic.
The fastest way to generate traffic is probably pay per click. Not always the best but you can set up an AdWords campaign and generate traffic in 15 minutes to your site.
This costs money and the learning curve can be a bit steep but if you do it properly this can be a very good traffic source.
Other paid methods would be buying ads, buying credits in good traffic exchanges or credits in credit based safelists.
You can also earn traffic. This way you swap your time for your money. If you are in the make money niche these can be very effective. They would include good traffic exchanges and credit based safelists.
You can also generate traffic through article marketing and blogging. All of these take time but the last two especially can bring ongoing traffic for one time effort.
Finally you can borrow traffic.
The best way is by having an affiliate program. With my affiliate programs lots of people send me traffic and in turn I pay them a percentage of any sales they generate. Having your own product makes this a great way to get additional traffic to your offer.
You can also do swaps with others in your market place. If you read Soren’s article above you can use your thank you page to promote my list for your new signups and in return I would promote your list to my sign ups. This can be a very effective way to get extra traffic and be a win – win for both parties.
That covers the basics on traffic. We will be going in more detail on a lot of these topics once we have covered the full plan for building your business.
As always your comments and questions are welcomed.
Mike Paetzold
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Tags: free traffic, paid traffic, squeeze page, traffic, traffic generation
Disclaimer: Some of the links mentioned within this post or posts it may lead to are my affiliate links and in such case I will get compensated for recommending those products. However, I will never recommend something that I don’t personally believe in and I welcome your questions and feedback.
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Nother way to generate great traffic, especially in the early days when your list is not very big, is to borrow someone else’s list’, that is – advertise in good, tightly targeted ezines.
The Directory of Ezines service is a good place to look for them.
Cheers,
AllanJames
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