Generating traffic - Safelists, List Builders etc.
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Okay I skipped a day. Needed to tell you about Alan R Bechtold’s book launch - Will Work For Fun. Hope you grabbed a copy of the book and the film.
Today we will talk about using safelists and list builders. Again these are “free” services that are targeted to the make money crowd. Bare with me if you are in other niches this is being addressed in this order because this is the majority of the readers here. (Although it probably shouldn’t be but that is a rant for another day 
.
Like traffic exchanges you should be using this to build a list and have a system to monetize it. I would also recommend that you only use credit based safelists. Here is an advertising venue where automation almost killed the resource.
The advent of large auto cleaning mailboxes just about killed the whole industry. The advent of the credit based safelists like Ad Tactics made people have to open some of the emails and click a link to continue to be able to mail to others.
There are some downsides to using these. You will get a lot of email. You really need to have a separate email for these types of accounts. There is a great resource from my friend Soren Jordansen that I recommend you buy if you are going to use this method. The Ultimate Safelist Survival Guide - at less than $10 it is a must have.
Here is where tracking is super important. You are writing emails ads and these are going to people that are getting a ton of mail. If your headline does not stand out forget it. You won’t get your ad read.
Now if you are using this and tracking it is a great testing ground to help you improve your copy skills. This will allow you to improve all of your email marketing skills.
Now the list builders are very similar but I do tend to get better results from them. Again you want to be building a list from these people. Yes you can email them through the system but only on a set schedule.
Affiliate Funnel has a listing of some of the best of both of these resources and can help you “funnel” people into your downlines in these through using their system and promoting just one thing instead of numerous things.
I know it tends to sound like a broken record but…
building a relationship with people first increases your sales. You can’t do this on a one off contact. That is why each lesson harps on having a follow up system and building your list.
Next time we will discuss blogs and articles. (And yes I will mention that list thing again . Two more “free” ways to generate traffic.
If you have noticed I have been using quotes around free because time has a value and these don’t cost you money but all of these cost you time.
As always your comments and questions are welcomed.
Mike Paetzold
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Tags: list builder, safelist, safelist guide, Soren Jordansen
June 25th, 2008 at 6:55 pm
“There is a great resource from my friend Soren Jordansen that I recommend you buy if you are going to use this method. The Ultimate Safelist Survival Guide - at less than $10 it is a must have.”
Mike I just want to endorse what you said above.
I’m (now) considered to be a master at using free traffic methods to bring in a nice increasing income and I teach safelists to my students as a valuable part of their advertising strategies.
However, as I look way, way back to when I was getting started with them I shudder when I think of the time I wasted by not having a real understanding of safelists and how best to use them.
It Soren’s guide that turned it around and started to bring in useful results for me.
Essential reading in my mind.
Cheers,
AllanJames
(the StartBusinessMentor)
June 25th, 2008 at 8:31 pm
Hi Mike,
I’m with Allan, I’ve read Soren’s book and for anyone thinking about trying out Traffic Exchanges it should be “required reading”.
Matt Garrett
June 26th, 2008 at 8:00 pm
[...] Mike Paetzold also wrote a short article about safelists and list builders, you can read it here: Generating traffic - Safelists, List Builders etc. [...]
July 11th, 2008 at 10:24 am
[...] Mike Paetzold also wrote a short article about safelists and list builders, you can read it here: Generating traffic - Safelists, List Builders etc. [...]