What Makes Quality Content
Whether you write about coin collecting or gardening, there are key ingredients that go into the creation of a good article. Providing quality content involves providing website visitors and readers with information they find useful and informative. While the details will vary, depending on your topic and article structure, there are some common ingredients of quality content:
Answer a question.
What answers are people in your niche market searching for? What are the frequently asked questions in your niche? Are there subject areas in your niche for which few articles have been written? Find out what readers in your niche are looking for and write articles that will answer those questions. Brainstorm a list of questions and topics. Providing the answers that readers (and potential buyers) are searching for will help to establish you as an expert who meets their needs.
Write clearly and accurately.
Minimizing – or eliminating – grammatical and spelling mistakes is essential to good, high-quality content. Before submitting any article for publication, run spell check and proofread it to catch any spelling and grammar issues. If possible, have another set of eyes look at the article to catch anything that you missed. Another tip is to read your work out loud to catch awkward phrasing or repetitions.
Include a compelling title.
If your title isn’t interesting, no one is ever going to get to your beautifully crafted article. Scan a few newsletters and blogs and see what articles and posts grab your attention. When in doubt, consider possible titles that include “5 Ways to…” or “10 Tips for…” Such titles always attract readers who expect short tidbits and quick reads for their time. Good titles require some effort, but since the title is the first thing potential readers see, it’s worth your time to craft a strong one!
Be concise.
Online readers prefer short articles, ideally those between 300 – 500 words. There’s a fine line between providing enough content to answer your reader’s quest for information while not providing such a long article that they don’t make it to the end to click on your resource box.
What makes quality content? It’s content that a reader is looking for, that answers questions, offers information a reader wants and promises more of the same if they click on your link. Quality content is what will attract visitors to your website and make your article marketing efforts work.
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About the author
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Mike Paetzold got started blogging in 2003 and has become an expert on using WordPress. He has become known as The WordPress Guy. After being an under ground niche marketer using his blogs he has surfaced to share some of the ways he uses PLR to enter various niches profitably. |
Disclaimer: Some of the links mentioned within this post or posts it may lead to are my affiliate links and in such case I will get compensated for recommending those products. However, I will never recommend something that I don't personally believe in and I welcome your questions and feedback.
July 23rd, 2010 at 8:37 am
This is just the information I need to kickstart my article marketing, thank you for sharing this key information – Nice Site!